Whats happening in the world of Mobile phones
Market leaders
Android
Still has the leading marketshare of all phones.
Iphone
Come second but has the market share amongst the younger generation.
Nokia
Is gradually making a comeback especially in emerging market economies.
New Technologies for 2022
Artificial Intelligence
More regular mobile apps are using voice recognition software and AI to enhance the user experience. Voice recognition also improves hands-free use. Some mobile app accessibility is also linked to AI.
Artificial intelligence is used to bridge translation gaps with voice recognition. Understanding the user’s voice will help developers and marketers learn more about these people.
As a result, you’ll be able to target users better and generate more revenue with relevant advertisements.
Augmented Reality
More mobile apps will adapt to augmented reality in 2022.
These types of apps incorporate the real world with the app. Pokemon Go is a perfect example of an augmented reality app. Here’s an example of the game.
The sidewalk, grass, benches, trees, sky, people, and power lines all exist in reality for the image above. If you were to take out your camera, you’d see all of this on the screen.
But this type of mobile tech adds elements to your device that aren’t actually there, like the fictional Pokemon character above.
Pokemon Go was downloaded 752 million times and generated more than $1.2 billion in revenue. There are more than 5 million daily active users playing this game across the globe.
It’s safe to say that this was a huge success. Because of this, more companies are going to try and use augmented reality apps to drive downloads, engagement, and revenue for their business.
Apps built for transportation are evolving
Transportation apps are changing.
We’re already familiar with mobile tech like Uber and Lyft. People even use car sharing apps like Turo or Zipcar to get around..Bolt is continuing to expand in the emerging market economies
Now the technology is moving into the logistic side of transportation
A mobile-based logistic management system improves and simplifies a number of business activities for both your drivers and managers. Such apps actually can help to manage most logistic processes: warehouse management, transport logistics scheduling, fleet management, supply chain organization, and others.
For example, it deals with the hassle, paperwork, delays, and other fragmented & time-consuming processes that are now a part of the industry. Modern technologies create brand new possibilities for your logistics business. For example, they allow to reduce expenses, increase revenue, and make the business more transparent and controllable.